Integrated Advertising Circulars Provide New Revenue; Keep Readers On Site Longer
Publish your weekly sales circulars within the structure of the eEdition, just as they are inserted into your print product! Newspapers can now offer an even bigger benefit to advertisers, generating additional ad revenue, offering their circulars in both print, and online, without substantial extra cost. Tecnavia can also provide a direct link to the circulars so that readers can access them outside the paywall too if you so choose!
Your readers will benefit as well! By offering your circulars within the regular pages of the e-Edition, customers can view all of the ads in one convenient location, without ever leaving your website!
Several German-based papers are already taking advantage of this opportunity, including Nürnberger Nachrichten and Nürnberger Zeitung, as well as GO Verlag with their daily Der Teckbote in Kirchheim/Teck, and Grafschafter Nachrichten.
Contact us today for more information on including your advertising circulars within your eEdition; we’re happy to customize a solution that fits your needs, as well as your budget.